Google rigs question about whether being an Adwords customer helps your organic search rank
Google vehemently denies that organic search rank is rigged to favor the big players…as in the companies who are either paying Google via Adwords or can do favors for Google, but the evidence is pretty clear that the search game is in fact rigged to shut out the little guy.
And as such is oppressing any real competition by keeping the same monied interests at the top of organic search rank —- which is exactly why anti-trust laws were created. But Google knows anti-trust laws will not be enforced against them since Google runs the FTC.
Personally I am sick of Google lying about “organic” rank not being manipulated because it is so obvious. Not to mention Google has patents allowing advertiser info to connect to search rank! Why does Google encourage people to link their Google Analytics to their Google Adwords?
In classic Google fashion when “asked” the question about whether or not paying Adwords helps your organic rank Google rigged the question using Google employees posing as Adwords publishers.
This is amazing. The “Important Adwords customer” claims,
“I have seen a drop in ranking for my site. Why can’t I get advice on optimizing my site for Googles search result through my Adwords point of contact”.
Here is the screenshot from their video in case they try and edit it in the future which I think they have done with some of these incriminating videos.
Problem is the person asking the question is Christoffel Hiltermann who works for Google in Webmaster Support and Education. The commentors are furious and call out Matt Cutts on lying about the fact that the “questions” are coming from random people when they are actually Google employees.
“Hey Barry how about asking Matt why he is answering questions from his employees masquerading as adwords publishers? Read the first comment and then do a search on ”
“Pretty lame if you ask me. So does he answer any questions from real people? What a waste of time it must be submitting questions! There is a bigger story in this but I doubt anyone will bother.
Had another look at Matts Videos first one I looked at was this one http://www.youtube.com/watch?v… and guess what There is an Ihar in prague who works for google! https://plus.google.com/+mahan… Does this guy actually take questions from real webmasters?”
Why would Google do this? Because they want it to look like “Important Adwords customers” have actually seen a “drop” in their organic rank (aka no favoritism) AND that Google will provide no advice on organic search rank to even the biggest Adwords customers because they are dripping with integrity. Nothing to see here. Move along.
And yes there sure is in “Ihar in Prague who works for Google”, not only for Google but he works for Google ranking! Check out Ihar’s resume from Linkedin.
Here are some more comments from publishers,
“Google favors brands by an extremely wide margin, brands just happened to almost certainly advertise on Adwords. Panda also can be averted by buying adwords to improve user stats, those that buy top keywords get better Time on Site, lower bounce rate etc. So Mr Google shill, what say you? Adwords help you gain ranking on Google because that’s what Google wants. Separate Google Search from Adwords and see the SERPs.”
“I have every reason not to trust Matt.
Regardless of what Matt Cutts says, our independent tests have shown a direct correlation between AdWords expenditure and Google organic search results positioning.
We’re going to be publishing a whitepaper on this shortly.”
Exactly, anyone with half a brain can see the biased-ness in Google’s search results. It’s amazing how fast these Venture companies skyrocket in page rank like going from 0 to 6 in a matter of months while the rest of us have been working our tails off for YEARS and our still below a PR of 4.
Remember Google claims:
“We believe it is very important that the results users get from Google are produced with only their interests in mind. We do not accept money for search result ranking or inclusion. We do accept fees for advertising, but it does not influence how we generate our search results. The advertising is clearly marked and separated.”
This is key because you will often see the Google defenders claiming Google is a private business and can do whatever it wants. That is not true. Google’s actions are unarguably illegal because it is not clearly marking these results as “paid”.
There are multiple lawsuits against Google accusing the company of not “acting in good faith”.
I’d say that having Google employees pose as “Important Adwords customers” is the very definition of “bad faith”.
Here are a few more comments from that video of Cutts denying Google is doing this and about Cutts lying about the Publisher asking it.
“Christoffel Hiltermann work at “webmaster outreach” or Google’s Propaganda Ministry. So he asked Minister Cutts a setup question, where’s the harm?
Barry is a shill and didn’t want to point that out, in fact he editorialized, agreeing with Cutts & Co.”
Notice the commenters figured out that Barry Schwartz is a shill for Google as a ton of these websites are which all claim this notion of Adwords being connected to organic rank is a crazy conspiracy theory.
If you have a 66 billion dollar business model built on doing something very illegal how much of that money would you be willing to spend to have “bloggers” write articles about how Google is acting within the law? Millions and you would hire 1000s of “SEO experts” or at least what would appear to be 1000s of SEO experts to defend Google.
Incidentally looks like Matt learned his lesson from this because he started only using first names shortly after the first incriminating video. But not before another question came from Webmaster “Warren Redlich” criminal defense attorney/Web developer (interesting combo) from Boca Raton.
According to Wikipedia,
“Redlich has been accused of cybersquatting. He purchases domain names related to his political opponents and others and posts websites about them such as http://www.christineodonnell08.com/, primarily as a means of revenue (the O’Donnell site nets him approximately US$85 per day in advertising revenue from Google AdSense). He has heavily advertised on the Internet during his gubernatorial campaign.”
Interesting considering advertisers sued Google for putting their ads on shady parked domains JUST like this and $85 a day is a hell of a lot of revenue from Adsense for a site that only has one page and no content. Why was Redlich compensated so generously by Adsense?
Thankfully a court recently ruled that the lawsuit can go through. So perhaps the plaintiffs should do a bit of research on the relationship between Redlich and Google.
I found this great article in Seobook titled “the Rigged Search Game”.
“The names may have changed, but traditional power structures were soon reasserted. The old gatekeepers were replaced with the new gatekeepers. The new gatekeepers, like Google, grew fat, rich and powerful. They controlled the game and the game was, once again, rigged in favor of those with the most power.”
Yep, and Google plays the long game. They start out appearing legit for years to gain your trust and to accrue power and most importantly accrue a monopoly. Google insists there is plenty of competition, but it’s puzzling that no one can come up with an algorithm than can compete with Google.
In the beginning I know that Bing was buying their search results from Google because I knew an insider (I don’t know if they still do, but they did a few years ago). So if Bing is buying their search results from Google how is that competition?
Then you have the strange case of Yahoo. Yahoo’s CEO is Marissa Mayer a former executive from wait for it…..Google.
Mayer was the Vice President of Google Product Search until the end of 2010. In 2012 she became CEO of Yahoo. How does that make sense considering the very elaborate NDA’s these Google execs sign?
So is the rivalry between Yahoo and Google really just theater to convince us that Yahoo and Google are not the same?
The SeoBook article goes on to claim,
“My point is that if you’re not getting the same business benefits from search as you used to, and the game seems that much harder, then it’s not because you’re not clever. It’s because the game is rigged.”
Exactly, the game is rigged to shut out the little guy. I have witnessed this first hand having a website that I have worked extremely hard on for years naively believing the meme that “content is king”. Yet every time we seemed to be doing really well and establishing credibility a new website would emerge and outrank us with our own content. Most recently Bustle and their demon child Romper.
Incidentally Bustle was a wait for it…..Google Venture company. So this GV company which relies exclusively on how well it ranks with the search engines monopolized the top results for all things reality Television when they were very very late to join the game and had zero original content.
Eventually the company was owned exclusively by Time Warner venture money but is it so crazy to suggest that the search engines have made agreements about how they will treat one anothers venture companies especially considering the millions that Time Warner gives Google for Adwords?
And if you start looking at the Linkedin profiles of Google employees an interesting pattern emerges. The software engineers that control the algorithms flow back and forth from one giant like Google to another like Facebook to Yahoo etc, seamlessly. In fact Ihar from Prague now works for Facebook.
So isn’t logical that these companies agree that if you are in this internet mafia you will ALWAYS get precedence over a small publisher, especially a small publisher that does not pay Google to advertise. See whenever a company is big enough to potentially pose a threat to Google, Google lets them in on the game and shares the profits. This ensures no one with any power will ever expose the game.
Here is a funny article on SEO where the author Shaun Anderson is stating that if you want to be #1 for high traffic terms you will have to pay Google. And no one knows better than the SEO experts!!
“In competitive niches, you will need to pay Google to be number 1 using Google Adwords, and this will continue to be the case as Google becomes more an more, a local search engine (IMO). Google Adwords is typically the fast way to get to number one for valuable and competitive keywords and key phrases.”
By the way Google recommends that you use their recommended “partners” to manage your Adwords accounts. (Again notice how Google outsources the gray area to their “partners” separate companies).
Here it is in case Shaun changes it. Before you say he must have meant your ad would place at the top, Nope. Read this. He clearly means you will have to pay VIA Adwords to place #1 in organic rank which goes along perfectly with Google’s patent connecting advertiser “data” aka amount bid on search terms to organic rank.
And the SEO experts know an organic rank is way more powerful than an ad because it appears authentic because Shaun also says,
“Organic listings as a whole get more (perhaps double) the clicks a sponsored ad listing attracts according to musings in the SEO industry at the moment but it suits Google to balance that out in the future (because Google makes more money from advertising).”
Hmmmmm, so if only Google could combine the two allowing people to place bids on terms and getting a bump in rank.
I guess Shaun did not get the memo. You are not supposed to say that out loud. I’m sure all professional SEO folks know that you have to “pay” Google for top search rank, but you don’t blast that on your website. You tell your customer over the phone, not in writing. But it’s interesting that he is so nonchalant like this is just a fact that every SEO professional knows.
The problem is things are only getting worse as Google “tweaks” their algorithm more and more to favor sites that are paying them. In fact I would even argue that sites paying Adwords millions of dollars are not really paying for ads, they are paying for organic search rank. And how would anyone be the wiser?
This is how Google works their “magic” by obfuscating their criminal actions and creating layers of plausible deniability. Thus there is a glass ceiling of sorts ensuring that real small publishers will NEVER get to the top. They can at best be bought out by one of the oligarchs, but they will NEVER rise to the top no matter how hard they work and how quality their content is because this game is RIGGED!
Additionally smaller Adwords customers will continue to get ripped off as Google will overcharge them to advertise on low quality sites owned by large Adwords customers or insiders. The big guys paying Google get overpaid, the little guys not paying Google get way under-compensated for their work and the power paradigm continues to shift in favor of the insiders.
By the way if you look you will find countless claims by confused publishers who see their traffic and other stats fall off of a cliff the minute they either suspend an Adwords campaign or the minute they are overdue paying for an Adwords campaign. So how is that acting in “good faith”?
More on that to come.