Recently SFX Entertainment Inc. the owner of numerous entertainment companies including Viggle filed for bankruptcy protection. Viggle was sold in a fire sale for a reported $4.7 million dollars in stock to Austin-based Perk.com. Perk purchased the Viggle mobile app and tablet application, patents and intellectual property, brand and advertiser relationships, and a direct sales force.
This was supposed to be great news for Viggle users, but guess what? It was not.
This is a mere two days worth of a few reviews from March 10th to March 11th, 2016 from mixrank.com.
“Fraud! Deserves a Class Action Suit
Years of using this App for what I was lead (by Viggle) to believe were obtainable item (iPhone, Kitchen Aid Blender etc.) I accumulated over 550,000 points by checking in daily for over 4 years. Now with this laughable switch by Viggle, my approximately 550,000 Viggle points are now worth a measly $25.00 in a gift card if I transfer them over to the new perk point system. This seems so devious and misleading and quite possibly fraud by the Viggle folks. With so many users in the same situation, it may be time to bring this to a class action stage. Dear Viggle, do rit by your persistent and loyal users and please make this right. Karma is a wicked b$&ch, trust me I know.”
App crashes many times per hour. Worst app I have ever used in history since the Viggle takeover by Perk. Not even close.”
I upgraded my viggle to perk and sweet baby Jesus it was the worst decision ever!! I lost all my points which I probably wasn’t gonna use but still they were mine!!😡😡”
What the “bleep” happened? Like other reviewers here have stated the last update and recent changes makes the app useless; most of the options (along with your history) no longer work, can’t see my music, my shows, bonus shows, or even your old viggle points. Touching a link just gives you a white, blank screen. And the whole perk points transfer neither works or is well explained. The Viggle points saved don’t appear or transfer to perk points. Very little instruction and NO customer support! Previous emails, questions, problems were at least answered and addressed. Now when support and help is needed the most it feels as if they downgraded the app, sent all the staff away, closed up shop and took your long earned points with them. With all these complaints and issues you would think something could be done. Very disappointing.”
I have used this app since it the start. I had millions of points and kept them as a rainy day fund. But, Perk took them all and did convert them. I started Perk with 50 points. I lost all of the points and now they have lost hundreds of thousands of customers. I have to ask – was it worth it?”
“This app is no more than thievery
I “earned” over 850,000 Viggle points. To wake up one day and they were ALL gone. 0 balance. This app robbed me of my time, of my good word(for some reason I use to praise this app in its beginnings), and of hopes of grandeur that they promoted. There is zero reason to use this app. You get no rewards, you just get jerked around….”
Rather than pay out the value of the millions of previously accumulated Viggle points, we now have to continue to use this worthless app just to be able to convert points to the slightly more useful Perk points. Which, by most attempts, is a futile effort as the app continuously crashes when playing ads. As soon as I can convert my accrued points and get at least something of value for my hundreds of hours of use, I will be deleting my account and removing all traces of this waste of space from my device.”
I agree that it does deserve a lawsuit—several lawsuits for fraud. So how did the fraud work? Well the Viggle execs coerced users into watching TONS of advertisements with the promise that they would receive points worth money. Then Viggle slowly started reducing what users could purchase with said points until the value became nearly negligible.
So Viggle made millions in advertising dollars thanks to users watching the ads and then reneged on their promise to deliver something of value in return. That is called “bad faith” and it’s called “fraud”. And users and investors who were robbed by Viggle after the recent bankruptcy should look to Google.
So why should investors look to Google for answers? Because Viggle operates Wetpaint. Viggle bought Wetpaint in 2013 for 30 million dollars. Wetpaint.com was one of the big entertainment websites that Viggle was making money off of on advertising with their app. Google was constantly giving Wetpaint priority over the primary sources in search ranks as well as in their answer box.
The analytics data provided by Google would certainly make the company look great to investors and advertisers and look like it had objectively created real value.
Imagine the glee of advertisers when they saw the statistics showing how often users clicked on ads and how long they watched said advertisements? Of course without the knowledge that it was done with coercion and fraud.
In short Google has single-handedly created a giant illusion of value around a site where none really existed. If investors were able to show that Google was showing favoritism to the website based on advertising dollars and not based on objective signals of quality then they could show that Google knowingly helped deceive investors into thinking this company had real value.
And if Google was inflating their analytics data like “bounce rate”, page views, time on page, etc then that is fraud and that data was used to defraud investors and advertisers into thinking the company had more value than it did.
Viggle is not an anomaly. There are countless examples of sites that offer little intrinsic value to readers, yet somehow dominate search results. If those sites are blindsiding investors by collecting millions in investment revenue showcasing their impressive Google stats and then declaring bankruptcy then Google is very likely participating in fraud.